THE DEADLY MISTAKES BUILDING OWNERS MAKE

INSIDER SECRETS OF NY LANDLORDS

Featured Testimonial

My wife and I sold a property in Indiana and we started looking for buildings in New York, but we had no experience with multifamily.


Every broker I spoke to just wanted to rush me to sign a deal and close, period. There were no proper answers to our genuine questions...

Balkar Danish (1 of 4)

Balkar Danish (1 of 4)

My wife and I sold a property in Indiana and we started looking for buildings in New York, but we had no experience with multifamily.


Every broker I spoke to just wanted to rush me to sign a deal and close, period. There were no proper answers to our genuine questions...

By God’s grace, I then called Marco Lala regarding a listing. That was it. He was the only broker out of the thirteen I spoke to who sounded truly honest and wasn’t rushing me or pushing me.


Then I got to read his book, and it really opened my eyes...

2 of 4

2 of 4

By God’s grace, I then called Marco Lala regarding a listing. That was it. He was the only broker out of the thirteen I spoke to who sounded truly honest and wasn’t rushing me or pushing me.


Then I got to read his book, and it really opened my eyes...

The information I got from it was eye-opening. I feel like I can answer someone’s questions now about owning a property in New York. After reading it, I suddenly didn’t feel like an amateur investor anymore.


Besides all of this about his book, one more thing — and actually the most important....

3 of 4

3 of 4

The information I got from it was eye-opening. I feel like I can answer someone’s questions now about owning a property in New York. After reading it, I suddenly didn’t feel like an amateur investor anymore.


Besides all of this about his book, one more thing — and actually the most important....

After speaking to him, I felt that humanity still remains… even in the New York real estate business. I wish I could learn more about this business from him. Sincere gratitude from the bottom of my heart. Thank you, Marco


-Balkar Danish

4 of 4

4 of 4

After speaking to him, I felt that humanity still remains… even in the New York real estate business. I wish I could learn more about this business from him. Sincere gratitude from the bottom of my heart. Thank you, Marco


-Balkar Danish

More Testimonials

The professionalism, expertise, and sincere dedication to meeting my needs were evident in every interaction we had with your team. The support and guidance you provided... were invaluable. I am thrilled to have had the opportunity to work with you.

Tom Curanovic sold his Bronx buildings with LRG

Tom Curanovic sold his Bronx buildings with LRG

The professionalism, expertise, and sincere dedication to meeting my needs were evident in every interaction we had with your team. The support and guidance you provided... were invaluable. I am thrilled to have had the opportunity to work with you.

As an active New York City real estate investor, I have worked with countless commercial brokers throughout the years. None has impressed me more...

Marlena Demenus sold her family portfolio with LRG

Marlena Demenus sold her family portfolio with LRG

As an active New York City real estate investor, I have worked with countless commercial brokers throughout the years. None has impressed me more...

It has been a pleasure working with you and your team. Thank you so much for becoming a positive chapter in my life. I would highly recommend your services to all my real estate associates. As you know I have already done so. I wish you well in all your endeavors.

Catherine Macri sold her Bronx portfolio with LRG

Catherine Macri sold her Bronx portfolio with LRG

It has been a pleasure working with you and your team. Thank you so much for becoming a positive chapter in my life. I would highly recommend your services to all my real estate associates. As you know I have already done so. I wish you well in all your endeavors.

I would like to thank you on behalf of myself and my family for consummating the sale. After owning it since the 1960s you were able to attain a great price when others couldn't. Giving LRG the exclusive right to sell paid off and we are extremely pleased with the outcome.

Brandon Yasgur sold multiple building with LRG

Brandon Yasgur sold multiple building with LRG

I would like to thank you on behalf of myself and my family for consummating the sale. After owning it since the 1960s you were able to attain a great price when others couldn't. Giving LRG the exclusive right to sell paid off and we are extremely pleased with the outcome.

We noticed how hard you worked in generating bids from other agents in your office and your cooperation with outside brokers.

David Zar sold his family's Bronx holdings with LRG

David Zar sold his family's Bronx holdings with LRG

We noticed how hard you worked in generating bids from other agents in your office and your cooperation with outside brokers.

In a bad sellers market, you were able to find a buyer at a more than reasonable price.

Hugh Lewis sold his Bronx building with LRG

Hugh Lewis sold his Bronx building with LRG

In a bad sellers market, you were able to find a buyer at a more than reasonable price.

Marco and his team worked expeditiously, diligently and professionally in the analysis of the property, markeing the property, and negotiating the terms of the sale, all resulting in a successful sale of the property.

Myrna Sacorro, Esq.

Myrna Sacorro, Esq.

Marco and his team worked expeditiously, diligently and professionally in the analysis of the property, markeing the property, and negotiating the terms of the sale, all resulting in a successful sale of the property.

Clearly Marco is our most productive and honest broker.

Edward Slomin sold his Bronx portfolio with LRG

Edward Slomin sold his Bronx portfolio with LRG

Clearly Marco is our most productive and honest broker.

Your understanding of the market and the function of a broker... is a revelation. In my thirty plus years in both the legal and real estate fields, I have always felt that a good broker… not only maximizes the price for the seller but… facilitates the ability to close.

Robert Spring (multiple deals with LRG)

Robert Spring (multiple deals with LRG)

Your understanding of the market and the function of a broker... is a revelation. In my thirty plus years in both the legal and real estate fields, I have always felt that a good broker… not only maximizes the price for the seller but… facilitates the ability to close.

An exclusive listing from you means the seller has put a lot of though into selling & has gone to the touble of providing you more realistic information.

Fawzi Ibrahim (multiple deals with LRG)

Fawzi Ibrahim (multiple deals with LRG)

An exclusive listing from you means the seller has put a lot of though into selling & has gone to the touble of providing you more realistic information.

IMAGINE ADDING SEVEN FIGURES TO YOUR NET WORTH

... or avoiding massive losses with one or two smart decisions on your property.


I’ve helped hundreds of landlords do exactly that.


After years of training in full-contact competition and earning multiple black belts, I learned how to deconstruct complex systems into repeatable skills. I applied those same principles in the billion-dollar arena of New York City Real Estate.

Would you like to learn the methods and tactics of some of the most effective negotiators and dealmakers in the property world? I’ve taken what I mastered in martial arts—discipline, timing, leverage—and implemented it in commercial real estate.

For nearly 30 years, I’ve brokered over 500 properties and closed nearly $2 Billion worth of deals in the NY Metro Area. You can see the actual transactions at TeamLalaCRE.com. And I’m still using these very techniques every day to negotiate with buyers, lenders, and even city agencies.


New York City is one of the toughest, most over-regulated markets on earth. I’ve seen landlords make fortunes and others lose millions. I know firsthand what works and what doesn’t when it comes to maximizing value. I’ve even used this “inside” knowledge for my own portfolio—personally acquiring several million dollars’ worth of income-producing property.


I’m steadily building assets that generate monthly income for life, but nothing excites me more than the “Art of the Deal.” The discipline and longevity I’ve carried over from my martial arts training make it possible. That’s why I created a free bonus guide on health and mindset—because sharper thinking leads to sharper negotiating.

This special report reveals how I persuade owners to trust me with their most valuable assets and how they avoid the biggest pitfalls. Inside are case studies, negotiation strategies, and behind-the-scenes stories, including redacted letters, offers, and real correspondence from competitors I’ve outmaneuvered. I’ve secured listings against some of the largest firms in the country, working with major institutions like Columbia University, Mercy College, Montefiore Hospital, and high net-worth private investors.


In addition to the fifty-three-page report, I include six addendums packed with actionable tools. Due Diligence Mastery is my full checklist to avoid surprises and close clean. Cold Call Mastery outlines the phone techniques that landed a $1 million-plus commission. Deal or Dud shows how to underwrite a deal’s profitability in minutes. Nothing Down Strategies shares real examples of “infinite return” acquisitions. Broker Warrior presents the fitness and focus tactics that sharpen business performance. Rejection as Teacher demonstrates how to use storytelling and persuasion to change minds.

With each order comes the full report, all six addendums, and three videos demonstrating the exact skills in action. In Video 1 – One Cold Call = $1,211,250, I share five simple tips. Video 2 – Cap Rate vs. Crap Rate breaks down the numbers that truly matter. Video 3 – Overcoming Fear of Canvassing offers a simple, practical demonstration.

Each piece is designed to help you make smarter decisions, attract stronger buyers, and close better deals. These are the same strategies that have fueled my career and helped me build lasting wealth as both a broker and an owner.


The materials are available for instant download and are yours to keep permanently.

In addition to the fifty-three-page report, I include six addendums packed with actionable tools. Due Diligence Mastery is my full checklist to avoid surprises and close clean. Cold Call Mastery outlines the phone techniques that landed a $1 million-plus commission. Deal or Dud shows how to underwrite a deal’s profitability in minutes. Nothing Down Strategies shares real examples of “infinite return” acquisitions. Broker Warrior presents the fitness and focus tactics that sharpen business performance. Rejection as Teacher demonstrates how to use storytelling and persuasion to change minds.